"All Marketers are Liars" - Seth Godin speaks at Google

Some of you got a chance earlier this year to attend Seth Godin's presentation here in Rochester, sponsored by the Rochester Chapter of the AMA, RAMA.

Recently, Seth Godin, author of six bestsellers, including Permission Marketing, an Amazon Top 100 bestseller for a year and a Fortune Best Business Book, spoke to an audience at Google about their success, what they did that was unusual and creative, and how to avoid a future implosion.

If you didn't get a chance to see Seth speak earlier in the year - this is definitely a video you don't want to miss. If you DID get a chance to see him, this is a great refresher on the contet he presented here in Rochester, with an interesting twist.

This video is part of the Authors@Google series.